Hundreds of thousands of people all over the world mark Gil-ad’s Hebrew birthday, the 19^th of Tevet (which usually falls in January) with one of his favorite hobbies, baking and cooking.  People share recipes, prepare food and bring treats to people they do not know, in order to increase love and appreciation in the world.

The Shaer family created the facebook group “Sweet Gilad” and the Instagram account  sweetgilad# where you can upload and see video clips from this project: religious and secular youngsters together delivering delicacies to nursing homes; families bringing food to soldiers; students baking and bringing treats to hospitals to cheer up patients.

This project has a tremendous number of participants, in Israel and abroad.

 Especially on Gilad’s birthday, we choose to increase optimism and joy for what we have and to help others.